Associate Professor of Marketing
Office Location: SCO 314D
Telephone (217) 424-6216
Education & Employment:
Professor Jon F. "Rick" Bibb received a BSBA in Marketing and an MBA in Marketing from the University of Missouri - Columbia. In addition he completed doctoral course work at the University of Kentucky in Marketing and Applied Research Methodology. He is a tenured Associate Professor of Marketing, the Coordinator of the Marketing department, and is also the current Chapter Advisor for the Millikin Marketing Association (A Collegiate Association of the American Marketing Association). In addition to teaching at Millikin since 1982, Rick also has taught at Illinois State University, Central Missouri State University, and the University of Texas - Austin.
During recent years he has worked closely with the Tabor Center for Entrepreneurship and in helping to develop the Tabor School's international initiative in Malaysia and France. In working with the Center, he is also involved with Millkin's Art department and their local business, The Blue Connection. He recently received funding from the American Marketing Association Foundation to implement a marketing plan, including web site design, to aid in the collection of food to benefit Northeast Community Fund, Catholic Charities, and the Salvation Army. The need to develop working partnerships in other countries to help internationalize the curriculum is one of Rick's major interests.
He has traveled to EBC (Escuela Bancaria y Comercial) in Mexico City to both finalize details for the joint project for our International Business Consulting course and to explore opportunities for student exchanges. He particularly works with the exchange and dual degree program with the PGSM school in Paris, France. During January 4-15, 2005, Rick took part in a two-semester project in Mexico City, which looked at the effect of health trends in Mexico on the eating habits of the population. Furthermore, he has traveled to Seoul, Korea where he explored new opportunities for student projects which resulted in a collaboration with a Korean company that produces a natural sweetener called Stevia. The students' project concluded that it had great potential in the U.S. market and recently Cargil and Coca-Cola announced a partnership to bring Stevia to the U.S.
He is a great baseball and Cardinal fan as well as supporting the Big Blue athletics, in particular the Women's Basketball Program.
Spring 2012 Course Schedule
Monday, 9:00-11:00; Tuesday, 3:30-4:30; Wednesday, 8:00-9:30; Thursday, 3:30-4:30; Friday, 11:00-12:00
|Intro to Business
||Int'l Business Consulting